About Half in U.S. Would Pay for Online News, Study Finds

According to statistics, only 48% American are willing to pay for online news. This figure is less than any other countries in Western. In several Western European countries, this figure is more than 60%. Another statistics is that American only want to pay three dollars for online news per month. However, in the Western countries, the average figure is seven dollars. One of the reasons is that there are more free online news people can get in the USA than Western countries. In addition, in Western contries, news is dominated by a handful of large players, but in the USA, the news market is fragmented. Accordingly, even if many organizations want to band together to charge for digital access, people still can find free online news easily. On the other hand, in the USA, people can easily get free newspapers on street. That's why just few people will pay for online news.